You don't have a pricing problem-you have a value problem
"If you are not confident, how do you expect your clients to be confident in your services?"
Listen on
According to Forbes, only 40% of business owners feel confident in their pricing strategy. Pricing is not just a numbers game. Your price reflects your skill set, your confidence, and your ability to preform your service.
Pricing is not just about numbers–its about how you see your worth and communicate it to others.
5 Mindset shifts to charge with confidence
Stop selling your time & start selling your results
Shift your focus to highlight the results you will bring your client, not the time commitment you will give them.
Think about a service that you purchase. Does the marketing focus on the time it took to create it, or does it focus on the value you will receive?
People pay for what they prioritize
A “No” is not always a direct reflection on your worth or your pricing. A “no” usually means that your potential client is not prioritizing the solution you provide right now. Stick to your pricing, share how your services would make their life easier, better, etc.
Your pricing reflects your confidence
If you hesitate when sharing pricing, your clients will sense that that hesitate to hand over payment, too. Focus on improving your communication and in turn the value of your service will sky-rocket!
Practice speaking to yourself in the mirror, talking to other business owners at events, and learn how to express the value you provide.
Charging more attracts better clients
Undercharging for your services is only getting you headaches. By undercharging you are attracting clients that will haggle, ghost, and not respect your time as a business owner.
You can create pricing tiers in your business and create packages that meet each client group where they are, while also valuing your time and commitment.
You are qualified to charge more
You don’t need any extra certificates, you don’t need to go back to school to learn a new skill. If you can solve a problem, you deserve to charge accordingly.
Collect testimonials from previous clients to showcase your value.
You need to hear this
The difference between struggling with pricing and confidently charging your worth is not about numbers–It’s about belief. If you are ready to ditch pricing fears and start charging with confidence, grab my free guide to handling pricing objections, or join my Charge with Confidence Waitlist!
THANK YOU TO BEYOND THE BOOKS: SMALL BUSINESS SUCCESS SPONSORS
Grab your free resource HERE: Respond to Pricing Push back with Confidence
Get your annual planning road map here
Snag 30% off my fav accounting software, Quickbooks Online
Grab 30% the CRM that has changed my life, HoneyBook
No more searching for your passwords when you use LastPass, listeners get 20% off
Hey, I'm Lexi!
Small town mom, wife, and biz enthusiast! When I’m not nerding out over small business financials or recording my podcast, you can find me in the passenger seat of our Jeep or talking entrepreneurship over a cup of coffee.
My mission? To help service based business owners grow + scale with strategic planning and financial data so they can do what they love every dang day!
Want my free step-by-step process to grow your profit? Start increasing cash in your business TODAY.
Ready to have the ultimate biz BFF bookkeeper?
Wanna be featured on the show and share your superpowers with the masses?
Bringing results to your inbox
Screw the junk mail, I’m bringing the good stuff, right to your inbox. Actionable road maps, time-sensitive biz reminders, needle-moving challenges, and smart strategies to turn your vision into reality. You in?